Kone Plc

Global Product Development, Market Research and Product Roll-Out

KONE is one of the global leaders in the elevator and escalator industry. The company has been committed to understanding the needs of its customers for the past century, providing industry-leading elevators, escalators and automatic building doors as well as innovative solutions for modernisation and maintenance.

Project Objective

Deliver a simplified product platform to Kone internal clients to enable easier facilitation of elevator modernisation sales globally.

Project Scope

Market Fever was engaged to work with Kone’s European Senior Management and Modernisation Engineering team based in Bristol, UK to redefine the global elevator modernisation product platform, through facilitated global market research, product redesign, engineering and roll‐out. This involved coordination across multiple points of presence across multiple countries.

Project Outcomes

The project took just under 12 months to complete and was successful in redefining the way elevator modernisation products were being sold globally by Kone sales people. Kone globally was very positive and Bristol, UK was seen to be an innovator throughout the network. The Kone Modernisation Division also won the Queen’s Award for Business Excellence in 2004 for previous innovation for process reengineering in the manufacturing area, taking turnaround from 30 days to 2 days for modernisation products.

Client Name: KONE Plc
Client Location: Bristol, United Kingdom
Project Completion: February 2004